Online Marketing Manager

Job Posted 20/10/2024
Anonymous
Cologne
Germany
Category Marketing
Employee
Full-Time
Industry
Pharmaceutical
Job Description

Your Responsibilities:

  • Digital Strategy: Develop and implement strategic plans for our websites and webshop.
  • Marketing Automation: Create and optimize marketing automation strategies to improve lead quality and quantity.
  • Inbound Marketing: Develop and execute inbound marketing campaigns to increase brand awareness and generate leads in collaboration with sales.
  • Content Creation: Plan and create campaigns, communication content, and landing pages.
  • Data Analysis: Conduct data analysis to gain insights into target audiences and develop effective marketing strategies.
  • Campaign Optimization: Continuously optimize digital campaigns based on relevant KPIs to enhance the customer journey.

Your Qualifications:

  • Several years of experience in a similar role, preferably in technology-oriented B2B communication.
  • Strong proficiency in content management systems, inbound marketing solutions, and emerging digital marketing trends and technologies.
  • Basic knowledge of HTML and CSS is beneficial.
  • Proven ability to take initiative and embrace new challenges.
  • Excellent teamwork skills, confidence, and persuasive communication style.
Employer

Berlin
Berlin
Germany
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